Zero ARG

by Jack

February 19, 2009 at 7:10 pm
Tagged: ,

Here’s 42 Entertainment’s case study of the Year Zero ARG they built for Trent.

ARGs done right are amazing, they’ll win you fans for life. I’d like to work with 42 Entertainment one day, they’re the masters of the state of the art.

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  1. Jack

    on February 19, 2009 at 7:21 pm

    Lost, for example, is a giant, persistent ARG constantly unfolding.