ยป Ready, Set, Crack!
Via BB, Assassin’s Creed 2‘s supposedly “uncrackable” DRM (Digital Rights Management) was broken in less than 24 hours.
DRM is bad business, for a bunch of reasons. When I was working for Unnamed Giant Game Conglomerate they wanted us to cripple our games for future generations by making them unarchivable add digital locks to our games to briefly stop piracy.
“Briefly”, yes. The theory was if we could hold off the pirates for just a month — just one — then most of them would give up and buy the game.
So we added a week to our already-horrible schedule (at the cost of actual features) to cripple lock-down the product.
We uploaded the gold master to the disc printer, and my brother sent me a link to download a cracked version that afternoon.
BUSINESS FAIL



[...] As I mentioned before, DRM is bad business. This is another reason. It’s like those legalese FBI notices that you can’t skip at the start of a DVD, or the anti-piracy threats in theatres — they only annoy paying customers. [...]
Ubisoft’s DRM Punishes Customers « MentalPolyphonics
8 Mar 10 at 11:31 am