Nick Chartier’s PR Disasters: Understandable?

by Jack

May 19, 2010 at 12:34 am
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Via Defamer, instead of BoingBoing:

Nicolas Chartier, a producer on The Hurt Locker, has had a couple of email snafus this year. First he was banned from the Oscars and put The Hurt Locker‘s nominations at risk of being dropped because he spammed the judges with an anti-Avatar-flame.

Now his company is launching a bunch of bittorrent-related lawsuits, because he thinks suing film geeks is the best way to promote his work. He’s rightly catching flack for that. As the saying goes: making money from popularity is difficult, but making money from obscurity is impossible.

I don’t want to defend the guy, but it’s clear to me the kind of person he is. Film is full of big personalities, even on the sub-indie scale I’ve worked at. There’s something about it that causes people who are already prone to flights of imagination and authoritarianism to snap.

The best thing to do is to ignore them. There are certain people whose emails I don’t even bother to open. Chartier is on the fast track to being a one-hit producer (though I hope he proves me wrong — I’m always on the side of more, better films).

Just let him go silent into that good night.

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